Production Technology Research
Once developed, new raw materials and products must be industrially produced before they can reach consumers. Lion’s Production Engineering Research Center conducts production technology research to connect developmental research with production. To produce high-quality raw materials and products efficiently and at low cost, we constantly strive to improve our production technologies, incorporating the most advanced technologies and applying insights and technologies from fields that include chemical engineering, materials science and interface science.
In recent years, we have developed manufacturing processes for new surfactants and various detergents that employ said surfactants with particular emphasis on environmental friendliness. Lion’s anionic surfactant alpha-methyl ester sulfonate (MES), produced from high-purity methyl ester, and the new non-ionic surfactant methyl ester ethoxylate (MEE) feature excellent detergency and biodegradability and are produced from plant-based ingredients. As such, their use is expected to expand, and we are advancing research aimed at further improving their manufacturing processes.
Container and Packaging Technologies
Packaging and containers play a number of important roles. They are the face of Lion’s products, serving to convey the product’s appeal to customers. They are a tool, providing convenient functions in users’ everyday lives. After use, they represent material resources through recycling. Similarly, packaging and container developers must play a number of roles, including designer, researcher, engineer and consumer. Our goal is to implement universal design that makes products easy for consumers to use, achieve environment-friendly design that uses fewer resources and is readily recyclable, and achieve effective emotional design that will appeal to and excite consumers, all while providing products at a reasonable price point. To meet this goal, we our research focuses mainly on consumer surveys, packaging materials science, three-dimensional computer aided design (3D-CAD) container design, design assessment using computer aided engineering (CAE), and packaging materials evaluations and sensory evaluations using mockups and actual products.