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Cookie Policy

This cookie policy shall apply to all websites and their background apps (hereinafter the “Website”) operated by Lion Corporation (hereinafter “Lion”).

Contents

  1. About Cookies
  2. Purposes of the Use of Collected Information
  3. Provision of Collected Information to Third Parties
  4. Acquisition of Information from Third Parties
  5. Services used to analyze website traffic
  6. Main advertisement distribution services used by Lion
  7. How to Delete or Reject Cookies
  8. Revision of Cookie Policy and Inquiries

1. About Cookies

Cookies are codes transferred from the Website to identify your computer browser. These codes constitute information regarding your access to specific webpages within the Website and are recorded to files in your computer drive (including those installed in smartphones and tablets; hereinafter collectively referred to as “your computer”). Cookies thus enable the issuer to record on its server data regarding web-browsing activities carried out on your computer and other relevant information. Please note, cookies themselves do not gather private information, such as your name, address, phone number or e-mail address.

2. Purposes of the Use of Collected Information

Lion’s purposes in using cookies on its Website are as follows: (1) To perform statistical analyses aimed at assessing customer usage of the Website and identifying valuable takeaways that will inform its future layout and content; (2) to analyze or quantify collected data and ascertain actual customer interest and the need for updates in services as well as in product features in an effort to deliver better services and products to customers; and (3) to analyze or quantify collected data, thereby optimizing the content of product and service information delivered to customers and upgrading methods for sales promotion.
In addition, accepting cookies helps you reduce the time it takes to open the Website in the future.
Cookies used for the purposes listed above do not contain any information that could possibly be linked to any individual’s personal identity and are not acquired as personal data referenced with other data within Lion. If cookies are acquired as personal data, Lion will gain the consent of customers in advance and use the cookies for the purposes outlined in “Handling of Personal Information” or within the scope of purposes agreed to on an individual basis.

3. Provision of Collected Information to Third Parties

Based on the analysis of information collected via the use of cookies, Lion categorizes its customers in line with assumptions regarding their areas of interest, age brackets and other specific attributes. Lion may provide information on this categorization to advertisement delivery servicers, media or other third parties in the interest of optimizing the content of information delivered to customers and other members of the general public via advertising. When third parties are expected to acquire these data as personal data, we confirm that they have first gained the approval of customers.

4. Acquisition of Information from Third Parties

Cookies are used by third parties to collect valuable insights about Website users. Lion acquires these insights from said third parties in a form that could not possibly be linked to the identity of specific individuals and uses them in combination with information already in its possession.
If these insights acquired from third parties include information that could possibly be linked to the identity of specific individuals, Lion will gain the consent of customers in advance and use the cookies for the purposes outlined in “Handling of Personal Information” or within the scope of purposes agreed to on an individual basis.

5. Services used to analyze website traffic

Lion uses the services listed below. You can visit the links below to check each service policy.

6. Main advertisement distribution services used by Lion

The main advertisement services used by Lion are as follows.

7. How to Delete or Reject Cookies

You may invalidate or delete cookies by adjusting your browser settings. For details on browser setting adjustments, please refer to your specific browser’s user instructions or online help.
If you wish to opt out of accepting cookies, please confirm the cookie settings used at each website listed below.
In addition, please be advised that by rejecting cookies, some services offered by Lion may be affected.

Website Cookie Settings
lion.co.jp Confirm
lidea.today Confirm
banbanban.jp Confirm
bufferin.net Confirm
lionshop.jp Confirm

8. Revision of Cookie Policy and Inquiries

Lion may revise this cookie policy without any prior notification. The revised cookie policy shall take effect immediately upon the posting of the revision. For inquiries about this cookie policy and matters associated with the disclosure of customer privacy information, please refer to “ Handling of Personal Information.”

Established: December 7, 2020
Amended: April 1, 2022

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