New Products

New products introduced in the last six months.

2018-10-10

SYSTEMA Haguki (the Gums) Plus Toothpaste

A medicated toothpaste that revitalizes weakened gum cells to help repair tissue and prevent gum disease

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Flavors
Medical Herb
Contents
90g

2018-10-10

SYSTEMA Haguki (the Gums) Plus S Toothpaste

A medicated toothpaste that revitalizes weakened gums to help prevent gum disease while easing hypersensitivity

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Flavor
Mild Herb
Contents
95g

2018-10-10

SYSTEMA Haguki (the gums) Plus W Toothpaste

A medicated toothpaste that revitalizes weakened gums to help prevent gum disease while removing stains

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Flavor
White Herb
Contents
95g

2018-10-10

SYSTEMA Haguki (the Gums) Plus Toothbrush

A toothbrush for users with weakened gums that helps prevent gum disease by providing a pleasant gum massage while cleaning the gingival sulcus

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Size
Ultra Compact; Compact; Wide Head
Firmness
Soft; Medium

2018-10-03

Sucrate G

Formulated with sucralfate, which acts directly on affected areas to assist healing
Relieves heartburn and stomach pain caused by acid reflux and other factors
This liquid gastrointestinal medicine can be taken without water for fast, soothing relief.

Poduct directions and other info

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Flavor
Grapefruit
Contents
6 sachets; 12 sachets
Recommended retail price
6 sachets: ¥950; 12 sachets: ¥1,780

Indications

Stomach pain, heartburn, gastric hyperacidity, belching, bloating, feeling of heaviness in the stomach, feeling of excessive fullness in the stomach, stomach discomfort, esophageal discomfort, stomach trouble caused by excessive alcohol consumption, nausea (queasiness, nausea due to hangover or alcohol consumption, upset stomach, retching, feeling of sickness), vomiting

Directions and Dosage

Take the following amount before meals or between meals and before bed.

Age Amount per 1 dose Doses per day
Adults (15 years and up) 1 pouch 3
Children under 15 years × Do not use

Usage and Dosage Warnings
(1) Use only as directed.
(2) Squeeze the product out of the pouch to use it.

Ingredients per 1 day's dose (3 pouches; 17.4 g)

Sucralfate hydrate・・・・・・1,500 mg
Magnesium aluminometasilicate・・・・・・1,500 mg
Synthetic hydrotalcite・・・・・・750 mg
Liquid magnolia extract・・・・・・0.6 ml
(Crude drug・・・・・・0.6 g)
Atractylodes lancea extract・・・・・・0.6 ml
(Crude drug・・・・・・0.6 g)

*Inactive ingredients: Xanthan gum, propyleneglycol alginate, lactic acid, sodium bicarbonate, polyoxyethylene hydrogenated castor oil, paraben, ethanol, sucralose, l-menthol, flavoring


2018-09-26

NONIO Toothpaste

Triple action to fight bad breath! For long-lasting fresh breath.
Helps remove stains, for bright white teeth.

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Flavors
Clear Herb Mint; Purely Mint; Splash Citrus Mint
Contents
Clear Herb Mint: 30g tube; 130g freestanding tube
Purely Mint: 130g freestanding tube
Splash Citrus Mint: 130g freestanding tube

2018-09-26

NONIO Mobile

Travel set. For brushing after meals or to take care of worrisome bad breath before meeting someone. A toothbrush and toothpaste set that makes it easy to practice effective breath care on the go.

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Size
62mm wide × 230mm tall × 26mm deep
Flavor
Clear Herb Mint (NONIO Toothpaste)
Contents
30g (NONIO Toothpaste)
Toothbrush
4-row type flat cut

2018-09-26

hadakara Body Soap Foam

Body soap with moisture-adsorbing technology that keeps moisturizer from washing away*. F oam dispensing type.
For soft, touchable skin after every wash
*Compared with a previous Lion product

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Fragrances
Floral Bouquet
Contents
550ml bottle; 440ml refill pack

2018-09-26

Smile Whitéye Contact

Eye drops that relieve fatigue caused by wearing contact lenses for bright, healthy eyes

Poduct directions and other info

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Contents
15ml
Recommended retail price
¥800

Indications

Discomfort when wearing soft or hard contact lenses, Itchy eyes, Eye fatigue, Blurred vision (due to excess eye mucus, etc.), Eye trouble prevention (after swimming, after getting dust or sweat in the eyes, etc.), Inflammation of the eye due to ultraviolet or other light (such as snow blindness)

Hold the bottle tip-down
when dispensing
the eye drops

Directions and Dosage

Use 5 to 6 times a day, 1 to 2 drops in each eye.

Usage and Dosage Warnings

(1)
A guardian or caretaker should provide supervision and guidance when allowing children to use the product.
(2)
Avoid touching the dropper tip to the eye, eyelid or eyelashes, as this could cause it to become dirty or contaminated (with eye mucus, dust, etc.). Do not use if the product appears cloudy.
(3)
Use the product only as eye drops.

Ingredients (per 100 ml)

Active ingredient
Content
Effects
Glycyrrhizinate dipotassium
0.125 g
Relieves inflammation of the eyes
Chlorpheniramine maleate
0.03 g
Reduces inflammation, itchiness and other eye discomfort
Chondroitin sulfate sodium
0.5 g
Protects the cornea
Pyridoxine hydrochloride (vitamin B6)
0.01 g
A vitamin that promotes metabolic processes
Potassium L-aspartate
0.2 g
An enzyme that brings oxygen into the eye

*Inactive ingredients: Trometamol, boric acid, borax, sodium chloride, disodium edetate, pH adjuster


2018-09-26

LOOK Plus Bath Cleansing

Just mist the entire bathtub, wait 60 seconds, and rinse off.
This new type of bath detergent cleans the tub with no scrubbing.

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Fragrances
Clear Citrus; Floral Soap
Contents
500ml bottle; 450ml refill pack

2018-09-19

Dent Health Medicated Toothpaste Bad Breath Block

A new kind of comprehensive care for bad breath after 50, when gum-related risk increases
Thoroughly treats bad breath-causing germs and other odor sources lurking deep in the gingival sulcus!
The premium formula contains maximum concentrations of the medicated ingredients IPMP and TXA to prevent periodontitis, which leads to bad breath, and keep gums healthy.

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Flavor
Medical Clear Mint
Contents
28g; 85g

2018-09-19

Dent Health Toothbrush Gentle Care Delivery

Delivers medicated toothpaste ingredients at high concentrations
The ends of the center bristles feather out to hold toothpaste near the bristle tips. During brushing, the outside super-tapered bristles deliver the toothpaste to the border between the teeth and gums.
This anti-periodontitis toothbrush was developed in cooperation with dentists.

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Firmness
Soft; Medium

2018-09-19

KireiKirei Medicated Hand Gel

A hand gel for quickly and easily disinfecting the hands without water, ideal for use on the go when you don’t have access to water or at home when you can’t immediately wash your hands

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Contents
230ml bottle; 230ml replacement bottle; 28ml pocket-size bottle

2018-09-19

ACRON

A damage-care laundry detergent that treats and helps prevent damage from washing and wearing while cleansing

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Fragrances
Floral Bouquet; Natural Soap (lightly scented)
Contents
450ml bottle; 400ml refill pack; 900ml large-size refill pack

2018-09-05

CHARMY Crysta Clear Gel

A gel-type dishwasher detergent that removes the film of grime that dulls glass surfaces to leave dishes and dishwasher interiors with a bright, clear shine while also disinfecting

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Fragrance
Sweet Orange
Contents
480g bottle; 420g refill pack; 840g large-size refill pack

2018-09-05

CHARMY Crysta Deodorizing Gel

A gel-type dishwasher detergent that removes even the film of odorous grime that accumulates on dishes to not just clean, but also deodorize and disinfect

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Fragrance
Citrus Herb
Contents
480g bottle; 420g refill pack; 840g large-size refill pack

2018-08-29

TOP Hareta

A super-concentrated laundry detergent that always leaves clothing feeling like it has been air dried on a clear day, whether it’s hung outside in the sun or indoors when it’s rainy or cold

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Contents
425g bottle; 350g refill pack; 900g extra-large-size refill pack

2018-07-25

CLINICA ADVANTAGE Smooth and Slim Floss

Created using Lion’s preventive dentistry expertise
For dentist-recommended interdental care
This smooth, slim floss is easy to slip between teeth for gentle cleaning, even for beginners.

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Contents
40m

2018-07-18

CHARMY Magica

A nano-cleansing dishwashing detergent that makes grease slide like water off dishes from the moment washing up begins until the last rinse, making dishwashing faster

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Fragrances
Splash Orange; Fresh Green Apple; Fresh Pink Berry
Contents
230ml bottle; 600ml refill pack; 1,000ml large-size refill pack

2018-06-13

Method W.O. Cream

A medicated cream that quickly relieves itchiness due to irritation from undergarments and other clothing, stress or other factors, while soothing bothersome eczema and redness*
*Skin inflammation

Poduct directions and other info

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Contents
12g; 25g
Recommended retail price
12g: ¥980; 25g: ¥1,800

Indications

Itchiness, eczema, dermatitis, skin irritation, chafed skin, heat rash

Directions and Dosage

Up to three times a day, apply a thin layer to the affected area.

Usage and Dosage Warnings

(1)
For administration to children only under the supervision and guidance of a guardian or caretaker.
(2)
Avoid getting the product in the eyes. If the product gets in the eyes, wash immediately with warm or cold water. If irritation or other symptoms are severe, seek treatment from an ophthalmologist.
(3)
For external use only.

Ingredients (per 1g)

Active ingredient
Content
Purpose
Diphenhydramine
10 mg
Blocks histamines, which are a cause of itching, to quickly relieve itchiness.
Crotamiton
20 mg
Acts on thermoreceptors to quickly relieve itchiness.
Ufenamate
50 mg
A low-irritation, non-steroidal anti-inflammatory agent that reduces inflammation, including redness and bumps.
Allantoin
2 mg
Repairs skin tissue that has become weak to stimuli.

*Inactive ingredients: Polyoxyethylene hydrogenated castor oil, glycerin fatty acid ester, squalane, ceresin, macrogol, oleyl alcohol, glycerin, dimethylpolysiloxane, flavoring, pH adjuster


2018-06-06

BUFFERIN PREMIUM

This premium formula* offers fast, highly effective headache relief.
*Refers to the BUFFERIN PREMIUM formula, which is highly effective while easy on the stomach

Poduct directions and other info

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Contents
20 tablets; 40 tablets; 60 tablets
Recommended retail price
20 tablets: ¥980; 40 tablets: ¥1,580; 60 tablets: ¥1,980

Indications

(1)
Pain relieving effect on headache, pain due to stiff shoulders, menstrual pain, back pain, joint pain, neuralgia, muscle pain, sore throat, toothache, pain after tooth extraction, pain from bruising, pain from sprains, pain from bone fractures, pain from trauma and earache.
(2)
Reducing effect on chills and fevers

Directions and Dosage

Avoid taking on an empty stomach and wait at least four hours between doses.
Take the following amount with lukewarm or cold water.

Age Adults (15 years and up) Children under 15 years
Amount per 1 dose 2 tablets Do not use
×
Doses per day No more than 3

Usage and Dosage Warnings

(1)
Use only as directed.
(2)
To remove the tablets from the package: As shown in the illustration on the right, press firmly with a fingertip on the protruding bubble in the clear plastic sheet that contains the tablet, pushing the tablet through the foil backing and out (swallowing the product without first removing it from the package can lead to injury, such as damage to the esophageal membrane).

Ingredients (per 2 tablets)

Active ingredient Content Purpose
Ibuprofen 130 mg Reduces pain and fever
Acetaminophen 130 mg
Anhydrous caffeine 80 mg Boosts pain relief effect, eases headache
Allylisopropyl acetylurea 60 mg
Dehydrated aluminum hydroxide gel 70 mg Protects the gastric mucosa, helps prevent stomach problems

Inactive ingredients: cellulose, hydroxypropylcellulose, lactic acid, D-mannitol, potassium dihydrogenphosphate, silicon dioxide, magnesium stearate, polyvinyl alcohol (partially saponified), talc, titanium oxide and soy lecithin.

Product label information


2018-05-30

SOFLAN Premium Deodorizer Plus STRONG

SOFLAN’s unique triple deodorizing technology* is even more powerful with a new fragrance that works on sweat and body odor. This effectively controls even stubborn odors that have soaked into clothes left too long unwashed, making it the strongest SOFLAN fabric softener ever.
*Triple deodorizing technology comprises nano-deodorizing ingredients made with patented deodorizing technology, deodorizing herbal capsules and deodorizing fragrance ingredients.

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Fragrances
Wild Citrus
Contents
570ml bottle; 450ml refill pack; 1,350ml large-size refill pack

2018-04-25

Dent Health Denture Care
Ultrasonic Denture Cleaning Kit / Ultrasonic Denture Cleaning Sterilizing Solution

The combination of ultrasound and sterilizing action provides easy, thorough cleaning in just five minutes!
A cleaning method used by dental clinics for use at home.

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Ultrasonic Denture Cleaning Kit Set contents
1 ultrasonic cleaner; 1 bottle of sterilizing solution (250ml: Approx. 50 washes); instruction manual and warranty
Ultrasonic Denture Cleaning Sterilizing Solution contents
250ml: Approx. 50 washes