Lion Topics
Lion communicates with customers
through the many products that they use in their
daily lives,
gaining insight into consumer living,
one of Lion’s
distinct strengths.
Products offering new value are created through coordination
between R&D
divisions and a range of other departments
and by combining the results of our
research
with feedback from customers.
Finding High-Quality Natural Mint
Natural mint—a timeless flavor. Lion has used only natural mint since its founding. Learn about Lion’s research and quality initiatives related to this classic flavor.
Innovative R&D Initiatives
We aim to create novel value through initiatives that are not bound by conventional structures or ways of thinking.
R&D Digitization
To accelerate the creation of new value, we promote the use of digital technology to maximize the experience and knowledge of our researchers.
Addressing evolving social issues
while striving to realize better living
for each individual every day toward a brighter future.
Lion works with
customers and other stakeholders
to find solutions to problems big and small.
Toothbrush Recycling Program
We are collecting and recycling used toothbrushes, which are commonly just thrown away, to promote sustainable resource use and protect the environment.
Establishing Cleanliness and Hygiene Habits
Hand washing is an important way of protecting the health of our families and communities. We are advancing activities to foster hand washing habits that maximize fun and effectiveness.
Disclosure based on TCFD recommendations
This section introduces the Lion Group's initiatives for Scenario Analysis (Task Force on Climate-Related Financial Disclosures).
News Release