Making new daily living habits
more natural,
easy and enjoyable.


Lion communicates with customers
through the many products that they use in their daily lives,
gaining insight into consumer living,
one of Lion’s distinct strengths.

Research &

Products offering new value are created through coordination
between R&D divisions and a range of other departments
and by combining the results of our research
with feedback from customers.


Addressing evolving social issues
while striving to realize better living
for each individual every day toward a brighter future.
Lion works with customers and other stakeholders
to find solutions to problems big and small.

Lion News

New Products


Smile Moisture Time

Moisturizes for lasting comfort.
For painful dry eyes that still feel dry even immediately eye drops are applied.
*Contains no preservatives (such as benzalkonium chloride)

Product directions and other info


Recommended retail price


Replenish tears (dry eyes)
Discomfort when wearing soft or hard contact lenses
Eye fatigue
Blurred vision (due to excess eye mucus, etc.)

Hold the bottle tip-down
when dispensing
the eye drops

Directions and Dosage

Use 3 to 6 times a day, 1 to 3 drops in each eye.

Usage and Dosage Warnings

A guardian or caretaker should provide supervision and guidance when allowing children to use the product.
Avoid touching the dropper tip to the eye, eyelid or eyelashes, as this could cause it to become dirty or contaminated (with eye mucus, dust, etc.). Do not use if the product appears cloudy.
Use the product only as eye drops.

Ingredients (per 100 ml)

Active ingredient
Potassium chloride (mineral)
0.1 g
Sodium chloride (mineral)
0.4 g

*Inactive ingredients: Boric acid, borax, sodium hydrogen sulfite, disodium edetate, liquid paraffin, polyoxyethylene hydrogenated castor oil, polysorbate 80


LOOK Plus Awa-Pita Toilet Cleaning Spray

A new type of product that easily cleans not only the toilet seat and floor, but even the hard-to-clean space under the toilet bowl rim


Cool Citrus; Water Lily
300ml bottle; 250ml refill pack



An antipyretic analgesic for painful headaches, formulated for maximum effect and speed

Product directions and other info


20 tablets; 40 tablets; 60 tablets
Recommended retail price
20 tablets: ¥1,080; 40 tablets: ¥1,780; 60 tablets: ¥2,280


Pain relieving effect on headache, pain due to stiff shoulders, menstrual pain, back pain, joint pain, neuralgia, muscle pain, sore throat, toothache, pain after tooth extraction, pain from bruising, pain from sprains, pain from bone fractures, pain from trauma and earache.
Reducing effect on chills and fevers

Directions and Dosage

Avoid taking on an empty stomach and wait at least four hours between doses.
Take the following amount with lukewarm or cold water.

Age Adults (15 years and up) Children under 15 years
Amount per 1 dose 2 tablets Do not use
Doses per day No more than 2
However, a third dose can be taken if symptoms return

Usage and Dosage Warnings

Use only as directed.
To remove the tablets from the package: As shown in the illustration on the right, press firmly with a fingertip on the protruding bubble in the clear plastic sheet that contains the tablet, pushing the tablet through the foil backing and out (swallowing the product without first removing it from the package can lead to injury, such as damage to the esophageal membrane).

Ingredients (per 2 tablets)

Active ingredient Content Purpose
Ibuprofen 160 mg Reduces pain and fever
Acetaminophen 160 mg
Anhydrous caffeine 50 mg Boosts pain relief effect, eases headache
Dehydrated aluminum hydroxide gel 70 mg Protects the gastric mucosa, helps prevent stomach problems

Inactive ingredients: cellulose, hydroxypropylcellulose, lactic acid, D-mannitol, potassium dihydrogenphosphate, silicon dioxide, magnesium stearate, polyvinyl alcohol (partially saponified), talc, titanium oxide and soy lecithin.