Accelerating Global Oral Healthcare Research: Lion Asia’s^*1 First Corporate Member of the IADR,^*2 the World’s Largest Dental Association

Lion Corporation (Representative Director, President and Executive Officer: Masayuki Takemori) announced that it has become the first consumer healthcare company in Asia for the President’s Circle—the highest rank of corporate membership—of the International Association for Dental Research (IADR), which is the world’s largest dental association of researchers, dentists and companies across the globe. Going forward, we will continue to promote global research into oral healthcare.
*1 Consumer healthcare company handling over-the-counter (OTC) drugs, quasi-drugs, cosmetics and health food products
*2 International Association for Dental, Oral, and Craniofacial Research

■Background and Purpose
The Lion Group has been providing products and services for oral healthcare based on research and development for 130 years. We have been working to achieve our purpose, “Make a difference in everyday lives by redesigning habits: ReDesign,” over these many years. One of the key themes of Lion’s medium-term management plan launched in 2025, Vision2030 2nd STAGE, is accelerating the growth of oral healthcare, and we are striving to create new oral healthcare habits among people from Japan and across Asia as a whole.
In line with this approach, the Lion Group has become a member of the President’s Circle, the highest rank for corporate members of the IADR. This will enable us to do the following: strengthen collaboration with global research networks; foster young researchers through the Lion Award;^*3 and further collaborative research aimed at solving oral health issues with a focus on Asia. Going forward, the Lion Group will continue contributing to creating new oral healthcare habits and improving oral health across the globe.
*3 IADR Lion Dental Research Award: Recognizes young researchers engaged in behavioral, epidemiologic, health services, cariology, periodontology, oral health and other fields to support oral healthcare research

■About the IADR
The IADR was founded in the United States in 1920 and is the world’s largest academic association of dental, oral and craniofacial medicine professionals with approximately 11,000 members. The IADR is at the forefront of new scientific breakthroughs in global oral health through such means as holding the IADR General Session & Exhibition and its publication of the Journal of Dental Research.

【Reference】
2026 IADR/AADOCR/CADR General Session & Exhibition^*4
March 25–28, 2026
San Diego, CA, USA
*4 104th General Session & Exhibition of the IADR/55th Annual Meeting & Exhibition of the AADOCR/50th Annual Meeting of the CADR

Official exhibition website:
2026 IADR/AADOCR/CADR General Session & Exhibition | IADR - International Association of Dental Research

Lion’s Scheduled Research Presentation:
March 26, 2026
Title: Effects of Whitening Toothpaste on an In Vitro Dental Model
Presenters: Ryunhee Kim, Ying Zhu, Masatsugu Miyazaki and Yasushi Okuda from Lion Innovation Center (Shanghai) Co., Ltd.; Yuriko Inomata and Mitsuo Kimura from Lion Corporation, Tokyo, Japan
Overview: Evaluation of the glycation inhibition and whitening effect of novel toothpaste containing glucose oxidase

【Related Information】
・ “Accelerate Growth in Oral Healthcare,” Integrated Report
https://www.lion.co.jp/en/ir/pdf/ar/ir2025.pdf#page=20
・ “Strengthen Overseas Growth Initiatives,” Integrated Report
https://www.lion.co.jp/en/ir/pdf/ar/ir2025.pdf#page=23
・ “Research and Development and Intellectual Property Strategies,” Integrated Report
https://www.lion.co.jp/en/ir/pdf/ar/ir2025.pdf#page=38